For more than eight decades, the Apollo Theater has showcased an astounding roster of African-American stars—and launched many of their careers. Pioneers of jazz, swing, bebop, rhythm and blues, soul, funk, and hip-hop all played at the Apollo, helping to transform American (and global!) music and culture.

The Apollo Theater, located in Harlem, is one of New York’s most historic—and excellent—theaters. Trust us: The Apollo Theater’s world-famous slogan, “Where Stars are Born and Legends are Made,” is no hollow boast!
Insider’s tip: Enjoying a show at the Apollo is an amazing thing to do in NYC. You also can’t leave without checking out some Jazz Clubs in Harlem or a show on Broadway. There’s just so much to do and see!

History of the Apollo Theater
The Apollo Theater opened in 1914. Back then, it was called “Hurtig and Seamon’s New Burlesque Theater,” and featured bawdy stage shows for a whites-only audience.
After closing briefly, the theater reopened in 1934 as the “125th Street Apollo Theater.” It featured concerts that were open to everyone, black and white, but especially designed to attract Harlem’s African-American community.
And it started with a bang. The first year, actor and producer Ralph Cooper brought his radio talent competition to the theater, calling it “Amateur Night at the Apollo.” The first winner was a 15-year-old girl singer named… Ella Fitzgerald!
Over the years, Amateur Night has launched the careers of Pearl Bailey, Sarah Vaughn, Ruth Brown, Dionne Warwick, James Brown, Gladys Knight, Jimi Hendrix, the Jackson Five, and Lauryn Hill.

Talents who’ve performed at the Apollo Theater
Music greats like Billie Holliday, Lena Horne, and the Count Basie Orchestra all made their professional debuts at the Apollo.
Other legends who have played at the Apollo include Bessie Smith, Dinah Washington, Sammy Davis Jr., Josephine Baker, Nat “King” Cole, Ray Charles, Smokey Robinson and the Miracles (the song “My Girl” was written backstage!), Otis Redding, Aretha Franklin, the Supremes, Marvin Gaye, the Temptations, Stevie Wonder, and Bob Marley.
The famed orchestras of Lionel Hampton, Duke Ellington, and Tito Puente have played at the Apollo Theater, and the theater’s “Blues Nights” have featured B.B. King, T-Bone Walker, and Odetta. The house has also showcased jazz innovators like Miles Davis, Charlie Parker, John Coltrane, Dizzie Gillespie, and Thelonius Monk.

Great dancers have taken the stage at the Apollo, too—including the Nicholas Brothers, Bill “Bojangles” Robinson, and Gregory and Maurice Hines. Comedians like Dick Gregory, Bill Cosby, Red Foxx, Richard Pryor, and Chris Rock have brought down the house.
The downturn at the Apollo Theater
Despite its fame, by the early 1970s, the Apollo suffered the same decay and devastation as its neighboring Harlem neighborhood. In 1976, it even became a seedy movie theater.
Fortunately, the theater was purchased in 1981 by the Inner City Broadcasting Corporation, received landmark status, and was reopened for live entertainment in 1985.
The Apollo has since undergone an extensive renovation which continues today.
The theater, now run by the Apollo Theater Foundation, continues to be the nation’s most important venue for emerging and established African-American and Latino performers.
Visiting the Apollo Theater
The famed Amateur Night at the Apollo continues on Wednesdays at 7:30pm, March through October. You can also catch the show on TV on BET’s Apollo Live.

The Apollo Theater presents a full roster of concerts, stage shows and events. For the calendar and to purchase tickets, check the website.
Historic tours of the Apollo Theater also are available, led by the entertaining and charismatic Billy Mitchell. he provides personal behind-the-scenes stories, access backstage, and even the chance to perform on the historic stage.
The Apollo is so very important to the culture of Harlem and New York City, that it really is a must-see on any visit to the city.
If you’d like to see more of the most iconic sites of New York City, make sure to check out our tours of the Statue of Liberty. Our New York City food tours are also a great way to gain insight into the vibrant food culture in New York City.